AI Insights · Timothy · July 2023
Top 5 Film & Television Apps Performance in Middle East Q2 2023
Discover the performance trends of the top five film and television apps in the Middle East during Q2 2023, including weekly downloads, revenue, and active user statistics.
In the second quarter of 2023, the top five film and television applications on a unified platform in the Middle East showcased varying trends in weekly downloads, revenue, and active users. Here’s a detailed look at their performance, based on data from Sensor Tower.
Shahid - ﺷﺎﻫﺪ saw its weekly revenue fluctuate, starting at around $1.5M at the end of March and experiencing a dip to approximately $1.0M by mid-May. However, the revenue picked up again, reaching about $1.3M by the end of June. Weekly downloads for Shahid decreased steadily from 272K in late March to 56.7K by the end of June. The app's weekly active users also showed a downward trend, starting from 1.05M in late March and declining to around 638K by the end of the quarter.
Disney+ experienced a notable increase in weekly revenue, peaking at $568K in early June and ending the quarter at approximately $394K. The app’s weekly downloads showed a slight upward trend, starting from 65.4K in late March and rising to 66.9K by the end of June. The number of weekly active users for Disney+ remained relatively stable, fluctuating around 550K to 610K throughout the quarter.
OSN+ maintained a steady performance in revenue, starting at $156K in late March and ending at approximately $216K by the end of June. Weekly downloads were relatively stable as well, fluctuating around 33K to 41K. The weekly active users for OSN+ showed minor fluctuations, maintaining around 270K to 290K throughout the quarter.
Netflix exhibited consistent revenue trends, starting at $102K in late March and peaking at about $129K by the end of June. Weekly downloads for Netflix remained steady, increasing gradually from 58.3K in late March to 90.7K by the end of the quarter. The app's weekly active users showed a positive trend, starting from approximately 1.79M in late March and reaching around 2.09M by the end of June.
STARZ ON had a more variable performance, with weekly revenue starting at $67.8K in late March, peaking at approximately $76.7K in early April, and ending the quarter at around $65.8K. Weekly downloads for STARZ ON showed a declining trend, starting from 73.9K in late March and falling to 18.8K by the end of June. The number of weekly active users also decreased, starting from 228K in late March and dropping to around 136K by the end of the quarter.
For more detailed insights into the performance of these apps, visit Sensor Tower.
